Fico Eataly World in Bologna, the largest agri-food park in the world, created to spread the Italian food culture, is different from competitors because of its format that includes the use of several digital and innovative technologies.
The aim was to realize a new and varied experience, providing custom digital services to visitors. We answered to this request with our products: XuniPlay Video e XuniPlay Dooh.
The implementation of specific functionalities allows the Fico visitors to live the different environments in an alternative way: the indoor wayfinding makes the internal spaces visit possible, following interactive paths through the expositive areas maps, custom tips, information, warnings, and more. Specific multimedia contents distribution on informative monitors, placed in strategic locations, makes live events and thematic videos available for everyone, in any time.
The visitors of Fico Eataly park are surrounded by tradition and new Italian cook proposals in 360°.